Author: Tom
The first of four globally inspired collections merges ASICS legendary Gel-Kayano footwear series and Reigning Champs uncompromising craftsmanship.
Reigning Champ has designed and manufactured premium athletic wear in Vancouver, Canada since 2007. The brand’s process is guided by two principles: “Respect the details. Master simplicity.”
This globally inspired head-to-toe collaboration features technical running products born from Reigning Champ’s 20year mastery of craftsmanship and ASICS’ 70year history of innovation and human-centric science.
Much like the sport of running, the collaboration is global, with collections inspired by world class cities across multiple continents including Vancouver, Paris and Tokyo. Kyoto, Japan is the focus for the first pack, and the inaugural release offers runners a thoughtfully curated collection designed with purpose and built without compromise.
A retro-inspired GEL-KAYANO™ 5 OG sneaker, originally released in 1999 alongside the celebrated GEL-KAYANO™ 25 performance running shoe head the collection. Each style features ASICS storied running technology while emphasizing designs and custom colourways that pay homage to Kyoto’s traditional roots.
The ASICS x Reigning Champ Collection is Now Available in-store and online. Sizes range from UK6 – UK12 (including half sizes), prices range from £130 – £155.
For further information on in-store stock availability please call 020 7287 8094.
Dutch streetwear brand Patta and sportswear giants Nike have a solid partnership that spans over 10 years. Both coming together on numerous occasions, although on runners and lifestyle footwear like the classic Air Max 1 and Air Span II.
However, on a basketball sneaker it’s different as it is new. Patta have become the first European based brand to partner with Jordan Brand to create their own iteration.
As for the model, the Air Jordan VII serves as a timeless classic through a host of colourways and is one of the silhouettes Michael Jordan wore on his way to becoming a global icon. Winning numerous awards throughout the regular season, he also led the USA to a gold medal at the 1992 summer games in Barcelona.
On the other hand, Patta’s co-founder Guillaume Schmidt and creative director Vincent van de Waal both chose the Air Jordan VII as their favourite but also due to its uniqueness.
The duo curated their design with the spirit of Patta, of what their shop and community stands for, electing a warmer colourway than the traditional grey, black, and Bordeaux look of the OG. The sole of the shoe is branded with the Patta script, the first Jordan VII sneaker to feature a logo underfoot, making the shoe more personal and closer to home.
The Air Jordan VII OG SP ‘Icicle/Sequoia’ is now SOLD OUT.
In conjunction to Soho Music Month, we partnered up with Future Bubblers to host Real Talk Sessions – a talk held across 4 weeks featuring guest speakers within the music industry.
Each talk is an open and safe environment for both guests and attendees to openly discuss about all things music. Each week is built around a different topic. Part 1 revolved around ‘Do I Need A Record Label?’ and featured guests such as Moses Boyd and Brownswood Recordings duo Gilles Peterson and Emily Moxton. Each speaker discussing their experiences and graft within the music industry and how their ear for music provides a platform for the artists they sign. In addition, how they’ve adapted to todays social media world and how that has affected their way of work.
At the end of the segment was a Q&A session which allowed the chance for attendees to gain in-depth views on how to go about their personal journey.
Stay tuned for Part 2: How Do I Get Played On Radio?
Sign up here for the next Real Talk Sessions.
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The use of 3M material on an Air Jordan silhouette has become a mainstay feature over the years ever since the Air Jordan V in 1990. Since then, they’ve featured in a host of classic models such as the Air Jordan 3, 5, 6, 8, 13 respectively. In addition, Jordan Brand have added the 3M aesthetic on their recent models like the Air Jordan Future
The collection is a nod to Michael Jordan winning his first three NBA championships from ’91 to ’93, focused on the signature kicks he wore on-court during the victories. The trio will feature 3M reflective material wrapping around the entirety of the uppers, accented by details of red, black and white to represent the original colorways MJ wore each year.
Air Jordan ‘Reflections of a Champion’ Pack is now available in-store and online. Sizes range from UK6 – UK12 (including half sizes), priced between £170 – £190.
Nike and Japanese-based fashion label UNDERCOVER have a strong catalogue of products together such as the Gyakusou running line and more recently with the React Element 87 respectively, stem over a long period and continue their partnership once more.
With this collaboration, Nike and UNDERCOVER designer Jun Takahashi date back to the Nike Daybreak, an early ’80s running icon which gets transformed with a futuristic aesthetic. The silhouette features a speckled midsole and extended heel clip that epitomises UNDERCOVER’s style and a mix of different materials on the upper. UNDERCOVER branding is featured on the tongue label, heel tab and midsole as a tribute to Takahashi’s beautiful mix of chaos and creativity.
UNDERCOVER x Nike Daybreak is now launching in-store and online. Sizes range from UK3.5 – UK12 (including half sizes), priced at £140.
As part of Nike’s Sportwear’s special projects, the Nike ISPA collection dates back to 2018 when the Swoosh brand created a utility and performance based silhouette.
ISPA, a program spearheaded by Nike Sportswear’s special projects, takes the tried-and-true Nike ethos of listening to the athlete, but with a twist: Rather than dissect the challenges of establishing a new sprint record, the team focuses on improving interaction with the built environment.
Those four tenets (Improvise, Scavenge, Protect and Adapt) are reflected in the final form of the first ISPA branded product, the Nike REACT LW WR Mid ISPA. It utilizes a deconstructed water-resistant bootie atop Nike REACT 87 tooling. Each component is easily read, nothing is superfluous.
Following the REACT LW WR Mid ISPA came the recent innovation of the Air Max 270. The Nike ISPA Air Max 270 follows the same design ethos as its streamlined predecessor, the React ISPA LW WR MID, but with an eye to providing a higher degree of protection.
Furthering the collection with the Nike ISPA React WR, reminiscent of the React Mid LW WR it featured water-resistant materials and a utility styled lacing system to ensures lockdown.
The up and coming release takes the same silhouette of its predecessor but with a few tweaks. The key difference is in the upper construction: Perforated mesh replaces a deconstructed water-resistant bootie for the summer months.
The Nike React Runner ISPA is now available in-store and online. Sizes available from UK3.5 – UK12, priced at £140.
Kanye West and adidas Originals’ collaboration continues with the release of the adidas Originals YEEZY BOOST 350 V2 ‘Black’.
The 350 V2 ‘Black’ iteration follows the subtle YEEZY BOOST 700 V2 release that sees the stand-out trainers adorned in a monochrome black look encompassing the sock-like Primeknit upper. Reminiscent of the YEEZY BOOST V1 ‘Pirate Black’ silhouette, this release also features a hit of red stitching on the heel tab.
Just like its cohort of predecessors, the YEEZY BOOST 350 V2 features signature centre stitching down the upper, and plays host to adidas’ innovative technologies. With a midsole tooled with BOOST technology, each step is guaranteed to be just as cushioned as the last, and the pair’s Primeknit upper boasts the brand’s most advanced digital knitting techniques, ensuring foot-hugging comfort. Signing the silhouette off, the addition of 3M lacing provides subtle detailing taken from the ‘Static’ release respectively.
The YEEZY BOOST 350 V2 ‘Black’ is now SOLD OUT.
In 1978, political activist and designer Gilbert Baker created, hand dyed and hand sewed two flags with eight colored stripes (pink, red, orange, yellow, green, turquoise, blue and violet) to be a positive symbol that would unite gay, lesbian and transgender people. He called it the Pride Flag and debuted it that year in San Francisco.
Years later, the six-color flag remains the ultimate global symbol of unity among the LGBTQIA+ community.
What each color represents: Pink: Sexuality, Red: Life, Orange: Healing, Yellow: Sunlight, Green: Nature, Turquoise: Magic, Blue: Serenity, Violet: Spirit
To celebrate Baker’s impact and memorialize his legacy, Nike partnered with the Gilbert Baker Estate, working hand-in-hand to create this year’s 2019 BETRUE collection. For the first time, the footwear, apparel and accessories all feature the icon’s original eight-color flag, as well as other meaningful “Gilbert-y” touches and symbols of Pride.
This up and coming collection comes off the back of Nike and Bakers strong partnership which stems from 2012 and have continued to curate designs in which epitomises the movement of BETRUE.
Nike Air Tailwind 79, Air Max 270 & Air Max 90 “Be True” is Now Available in-store and online. Sizes available from UK3.5 – UK12, priced between £90 – £165.
D Double E is one of the original pioneers of ‘Grime’. As an East London native, D Double E had the rapidly evolving new music scene on his doorstep. Having already cut his teeth as a Jungle and Garage MC, D Double took to this sound instantly.
With his unique sound, flow and signature adlibs D Double stood out from his peers and in a category of his own. As part of N.A.S.T.Y Crew (one of the first known collectives of ‘grime’ artists) then his own group, Newham Generals, D Double made a big impact in the scene.
After years of pirate radio sets, raves and mixtapes D Double had a reputation that proceeded him. Often referred to as ‘your favourite MC’s favourite MC’ and classed as ‘the greatest of all time’ by Skepta. D Double E has finally begun to receive the mainstream attention he deserves in recent years. D Double has his own record label, Bluku Music and is a prominent figure in the music scene both here at home and abroad.
Together with Berlin based cultural platform 3’Hi we bring you the D Double E SS19 tour consisting of 7 shows throughout Europe with one special show in New York.
Last Thursday D Double performed to a home town crowd at London’s Borderline. As well as the man himself the show also featured notable MCs and DJs such as Jammer, Chipmunk, Frisco, Mez and Grandmixxer.
Prior to the performance D Double appeared at Footpatrol London for an in-store meet & greet and signing. Check it out below and click HERE for tickets for the remaining dates on D Double E’s SS19 tour…!
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Last night we hosted an event to celebrate the up-coming ASICS x Sneaker Freaker Gel Lyte III and honour the iconic silhouette. Acting as a time capsule for the evening, Footpatrol London presented an exhibition of some of the rarest Gel Lyte III’s on the market (and some that never made it).
London’s ASICS enthusiasts descended on the store to check out the collection, which featured an ASICS x Azita sample and collaborations from Hello Kitty and Jun Watanabe.
At the centre of the room was the ASICS x Sneaker Freaker Gel Lyte III, dubbed the ‘Tiger Snake’, the shoe features contrasting mix of beige, black and florescent pink. Other noticeable design features include a speckled sole and rope laces.
The ASICS x Sneaker Freaker Gel Lyte III will be available in-store and online Saturday 1st of June. Sizes range from UK6 – UK12 (in-store sizing may vary), priced at £130. Co-branded T-shirts will be given away as gift with purchase in Footpatrol London while stocks last…!
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