Author: Chris Mak
adidas Originals and Kanye West continue their coveted collaboration this season, unveiling an all-new ‘Tephra’ colour scheme across the YEEZY BOOST 700 v2.
Continuing Kanye’s love for muted aesthetics, varying shades of grey paint the sizeable pair’s breathable mesh and suede uppers. This ‘Tephra’ iteration follows in the footsteps of the previous ‘Static’ release, panelled with reflective 3M detailing to the sidewalls to keep you visible in low light. Finally, adidas’ hallmark BOOST technology embeds itself into the sole unit to cushion your every step.
The adidas Originals YEEZY BOOST 700 v2 ‘Tephra’ is Now Available in-store and online, priced at £250 and available in both men’s and women’s sizes.
adidas Originals and Kanye West continue their coveted collaboration this season, unveiling an all-new ‘Geode’ makeup across the YEEZY BOOST 700 v2.
Continuing Kanye’s love for muted aesthetics, earthy hues of brown and grey adorn the sizeable pair’s breathable mesh and suede uppers. Distancing itself from previous 700 releases, this ‘Geode’ iteration follows in the footsteps of the recent ‘Static’ release, panelled with reflective 3M detailing to the sidewalls to keep you visible in low light. Finally, adidas’ hallmark BOOST technology embeds itself into the sole unit to cushion your every step.
The adidas Originals YEEZY BOOST 700 v2 ‘Geode’ is now SOLD OUT.
The adidas Originals YEEZY BOOST 350 v2 ‘True Form’ is next in line for the long-running creative collaboration between adidas and Kanye West, and sees the longstanding YEEZY silhouette dressed in muted hues.
Just like its predecessors, the YEEZY BOOST 350 v2 features signature centre stitching down the upper, and plays host to adidas’ innovative technologies. With a midsole tooled with BOOST technology, each of your steps is assured to be just as cushioned as the last, while the pair’s tonal grey Primeknit uppers boast the brand’s most advanced digital knitting techniques to ensure sock-like comfort from the moment you step in.
Differing from the majority of previous 350 v2 releases, this ‘True Form’ iteration takes a leaf out of the ‘Static’s’ book and deploys a transparent mesh to the side-walls. This upgraded feature diverges from the usual opaque panels and highlights the pale orange underlays. Similarly, the same orange accent features to the heel pull-tab for an offsetting contrast from the main earthy shade.
The adidas Originals YEEZY BOOST 350 V2 ‘True Form’ is now SOLD OUT.
adidas and YEEZY are set to continue their rollout of new 700 colour-ways with the YEEZY 700 ‘Inertia’. The latest silhouette is adorned with pale blue hues atop it’s premium suede & mesh upper. Coral midsole accents and a cream outsole provide further elements of flair to the iconic model.
As expected, adidas signs off the YEEZY BOOST 700 with a robust full-length boost midsole, along with 3M reflective 3-stripe underlays on each side.
The adidas YEEZY BOOST 700 ‘Inertia’ is now SOLD OUT.
Nike’s recent collaboration with Samuel Ross’ A-COLD-WALL* brought the high-performance Zoom Vomero 5 back onto the streetwear stage after a considerable hiatus on the sidelines. The bold overhaul polarised opinions, with people displaying mixed emotions on the oversized moulded heel piece. Following this controversial edition, Nike has released a couple of pared-back iterations, bringing the silhouette back to its sporty roots.
Arriving in understated colourways of ‘Vast Grey’ and black, the slick trainer is embedded with two separate Zoom Air units, which work in harmony to deliver supremely lightweight support underfoot. A multi-layered upper wraps your foot in breathable mesh for ventilating comfort, while 3M detailing features to the heel and toe to keep you visible in low light.
Signing the runner off, a rubber outsole ingrained with an aggressive rubber tread pattern, guaranteeing trusty traction on a range of surfaces.
During an interview with Nike, Martine explains: “I have never been interested in fashion. I’ve always been interested in how people interact with clothes”. Martine’s dedication to exploring the relationship between humans and their clothes has become the focal point of her coveted collections and has led the revered figure to become a leading influencer in the clamorous British fashion industry. Her collections possess the ability to not only influence and shape trends, but to shock and surprise, and this unique aptitude is on full display with her partnership with Nike this season.
Imparting her creative vision on the on-trend Air Monarch IV, Martine reimagines the classic ‘dad’ shoe by enlarging the Monarch’s uppers to lofty new heights. The bold design was birthed when experimentation led to taking a size 18 upper and fitting onto a size 9; according to Rose, the only previous Nike silhouette which mirrored the construct was the Nike Air Foamposite.
Arriving in an assortment of eye-catching colourways, the patent leather sneaker is defined by its distorted proportions to the lateral and medial sides. The pair also boasts Swoosh branding to the sidewalls while an exclusive Martine Rose signature adorns each sidewall. Signing the silhouette off in style, Air cushioning is embedded into the midsole, delivering supreme support and cushioning for your everyday outings.
Leading on from the launch of the much-coveted ‘Semi-Frozen Yellow’ colourway, Kanye and adidas Originals serve up another addition to the Yeezy lineage, releasing the all-new ‘Static’ colourway on the BOOST 350 v2.
The YEEZY BOOST 350 V2 Static non-reflective features an upper composed of white and grey re-engineered Primeknit with a transparent monofilament side stripe woven into the upper. The midsole utilizes adidas ́ innovative BOOST technology.
The adidas YEEZY BOOST 350 V2 ‘Static’ is now SOLD OUT.
Kanye West and adidas Originals’ collaboration continues with the release of the adidas Originals YEEZY BOOST 350 ‘Semi Frozen Yellow’.
The 350 V2 ‘Semi Frozen Yellow’ iteration sees the stand-out trainers adorned in a head-turning two-tone pattern with shades of yellow and grey hues encompassing the sock-like Primeknit uppers. Initially released in highly limited numbers in November 2017, YEEZY enthusiasts who missed out on the luxury runners the first time will belatedly get a chance to get their hands on the sought-after model.
Just like its cohort of predecessors, the YEEZY BOOST 350 V2 features signature centre stitching down the upper, and plays host to adidas’ innovative technologies. With a midsole tooled with BOOST technology, each step is guaranteed to be just as cushioned as the last, and the pair’s Primeknit upper boasts the brand’s most advanced digital knitting techniques, ensuring foot-hugging comfort. Signing the silhouette off, the addition of a gum rubber sole underfoot provides a muted contrast from the striking palette up top, while ensuring you remain gripped to the surface.
The YEEZY BOOST 350 V2 ‘Semi Frozen Yellow’ will be available online and in Footpatrol stores on Friday 14th December, priced at £180 in UK sizes 3.5-13.
Long-time partners adidas and UNDEFEATED continue their sports-fashion crossover collaboration for AW18. The fervently anticipated capsule fuses key adidas technologies with the tough, urban aesthetics of UNDFTD – which have been paramount to the LA label since they were birthed in 2002.
The collection is a symbolic toast to human endurance and takes inspiration by those who run under midnight streetlights or train in the twilight of an emerging urban sunrise. It’s for those who get the workout done, no matter what.
This idea is captured in the range’s bold greyscale camouflage patterns and the campaign imagery itself, which homes in on the regime of Pedro ‘Lil Pete’ Duran – a Californian athlete who has been sponsored by UNDEFEATED since he was just twelve years old. The result is a climactic clash of two unforgivingly robust worlds, rendered in low-fidelity images which evoke an intensely personal pursuit.
The functional ideals of the capsule are given clarity throughout a star-studded line-up of pioneering performance technologies. The footwear silhouettes are engineered with adidas’ ultra-responsive BOOST cushioning midsole, and Primeknit uppers also feature to ensure sock-like comfort. The range’s selection of apparel includes a minimalist jacket which boasts the water-resistant, breathable capabilities of GORE-TEX.
adidas by UNDEFEATED FW18 will be available for purchase Online and in-store on November 9.
The adidas Originals YEEZY BOOST 350 V2 ‘Zebra’ is next in line for the long running creative collaboration between adidas and Kanye West, and see’s the longstanding YEEZY silhouette dressed in an animal-inspired colour palette.
Just like its predecessors, the YEEZY BOOST 350 V2 features signature centre stitching down the upper, and plays host to adidas’ innovative technologies. With a midsole tooled with BOOST technology, each step is guaranteed to be just as cushioned as the last, and the pair’s Primeknit upper boasts the brand’s most advanced digital knitting techniques, ensuring comfort all day long.
The 350 V2 ‘Zebra’ iteration sees the stand-out trainers adorned in a striking two-tone pattern with shades of black and white encompassing the sock-like Primeknit upper.
The monochrome colourway originally debuted in June 2017, and after months of speculation, YEEZY enthusiasts who missed out on the luxury runners the first time will finally get a chance to get their hands on the sought-after model.
The YEEZY BOOST 350 V2 ‘Zebra’ will be available online and in Footpatrol stores on Friday 9th November, priced at £180 in UK sizes 3.5-13.
