adidas Originals Consortium 4D x Footpatrol | SOLD-OUT

17.09.18 General

Introducing the adidas Originals Consortium 4D x Footpatrol. Born from Light.

CONSORTIUM4D is a concept shaped by light, liquid and oxygen. Combining the worlds of the natural and the technological to birth a shoe unlike any other. Featuring the world’s first high performance midsole crafted with light, liquid and oxygen. Its single component design is precisely tuned for controlled energy return, providing lasting cushioning and stability for any activity. Pioneered by carbon this breakthrough 3D printing process transforms liquids into solids.

The adidas Consortium 4D / Footpatrol shoe draws inspiration from the theory of colour harmony. Using the colour wheel as a guide during the design process, we selected an array of tertiary and secondary shades of green that blends harmoniously in a knit construction. The three-stripe Adidas branding features on both the medial and lateral panels of the shoe, screen printed in White on the medial and Black on the opposing lateral. Embroidered thread is stitch in a block form overlapping the knitted upper and synthetic suede heel counter. The Footpatrol Gasmark logo is situated on the embroidered Consortium label loop and heel of the footbed. The shoe is completed using a Continental rubber outsole for added traction.

To release this project we have partnered with London Design Festival and artist Ben Cullen Williams to bring you an immersive journey through Futurecraft innovation.

Ben Cullen Williams is a London based visual artist. His work consists of installations, sculptures, photographs and films that aim to create an engagement with the phenomenological elements of the world around us – light, space, material and form. His work draws on a range of fabrication processes from physical to digital to understand our changing relationship to the world in an increasingly digitalised environment.

The exhibition will be hosted during LDF at 15 Bateman Street, Soho. The exhibit will be open to the public on Friday 21st – Saturday 22nd September.

The Footpatrol Consortium 4D is now SOLD OUT.


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adidas x Pharrell Williams SOLARHU Collection | Now Available

17.08.18 General

Pharrell Williams SOLARHU Collection

Combining the performance breakthroughs of adidas with the fearless colours, bold patterns, and stylistic air of East Africa, where running is deeply ingrained in culture.

adidas Originals and Pharrell Williams continue their collaborative Hu series for Fall/Winter 2018, reiterating their common belief that, through sport, we all have the power to transform lives.

Pharrell expresses his fondness for the peaceful, meditative nature of running, seeking to combine the performance breakthroughs of adidas with the fearless colours, bold patterns, and stylistic air of East Africa.

Pharrell’s connection to creativity is embodied in two exclusive styles of footwear and one piece of apparel.

Expressed in tones of aqua, scarlet, yellow, collegiate green, and collegiate purple. adidas Primeknit material is reimagined to evoke a naïve, handmade sensibility contrasted with

the familiar adidas toolings and the established aesthetic markers of the collaboration.

The Pharrell Williams SOLARHU NMD evolves the iconic NMD style with a new, trail-inspired outsole and ribbed Primeknit fabric that evokes intricate weaving techniques in a clash of colours. Contrasting patches inspired by running bibs are emblazoned on the front of each pair and feature coordinated slogans like “MOTHER” and “LAND”

or “EMPOWER” and “INSPIRE” or the Swahili words “MIELE” (forever) and “MBELE” (forward), all spelled out in alphanumeric text.

Additionally, the Tennis Hu is subtly reimagined with its East African inspiration in mind. Most strikingly, the pattern variations of its Primeknit uppers are designed to conjure a handmade look and feel. The shoe also features an EVATM midsole, suede overlays at its heel and toebox, a unique lacing mechanism, and leatherized eye-stay lace holders.

The appeal combines adidas’ innovation and the collection’s stylistic codes into a lightweight, double-layered, woven track top.

adidas Originals by Pharrell Williams SOLARHU Collection. Now available online. Sizes range from UK6 – UK12 (including half sizes), prices range from £110 – £220. Apparel sizes range from S – XL, priced at £170

Shop the Pharrell Williams SOLARHU Collection now via the Footpatrol Website.


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