‘More Than a Sneakerhead’ | Jasmine Sehrati

04.05.23 General



Introducing ‘More than a Sneakerhead’ a bimonthly series in collaboration with Women In Sneakers. More than a Sneakerhead is a concept developed by WIS founder Steph HT debunking the limitations and stigmas applied to women in the industry. Running throughout the year, this project highlights some of the new faces within the community, all sharing a love of footwear! 

Kicking off the series, we have Jasmin Sehrati, illustrator & designer, creating artwork to uplift and inspire! We sat down with Jasmin to get her thoughts on sneaker culture. 

Jasmine : “Over the last few years, we’ve seen more women-led platforms and collaborations. Showing that there has been a shift in the male dominated scene. There are more conversations with women in the industry. I think for me personally, a stand-out signifier of change was when I designed a sneaker with adidas, which was the first of its kind to have been worked on by a woman. Collaborating with them demonstrated to me that they were taking the first steps to level the playing field for women. In my opinion, When it comes to releases, I don’t want brands to put us in a box! Why do we have to have women exclusives? Simply having men’s and women’s exclusive footwear creates a gendered barrier that adds to the stereotypes applied to women that are interested in footwear.

When I look ahead and try to visualise the future of footwear from my perspective – it’s investing in real people and the community. We are already seeing collaborations with women from different backgrounds and cultures. What’s exciting for me is seeing the smaller, independent brands thrive. Brands like Corteiz are a great example, their recent collaboration with Nike was a huge success showcasing how culture can really influence the scene but also goes to show how far you can come, and that there’s a space for you. 

I take inspiration from the likes of MIA, Melody Eshani and Yoon Ambush, they each come from minority backgrounds dominating the industry, killing it, and have paved the way for other females. As a Sikh Punjabi woman, you don’t usually see a lot of brown women in this space or in creative spaces in general. So it’s essential to show up because you need to show the younger generations what’s possible. 

That being said, I think it’s important to bring home the fact that I am more than a sneakerhead. I’m an illustrator, designer and artist creating legendary work but not only that I’m a brown woman making my mark on the industry. WE OUT HERE!”

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Frequent Players Guest Mix 041 | DJ Limelight

03.05.23 Frequent Players



When you search DJ Limelight, the first thing that comes up on the BBC site is “The biggest beats from across the UK Asian party and underground scene” and we can’t help but think this is an understatement.

With over 20 years experience behind him, Limelight has been at the centre of BBC’s Asian Network for over 15 years delivering the goods from new, emerging talents through to some of the biggest names within the music industry. Now, Limelight steps up to the decks for what is our forty first Frequent Players guest mix.

Footpatrol: You’ve been an influential DJ within UK and Asian music for a number of years now, can you give us a bit more of an introduction for those readers who may not know of your work?

DJ Limelight: Sure thing. I’ve been a DJ for near enough 20 years now holding down a radio show on BBC Asian Network for over 15 years supporting emerging stars, building the foundations of UK Rap to Desi Beats throughout my career. I began my journey as a Mixtape DJ, selling Mix CDs on the streets to market stalls to get my name out which ended up having artists such as Giggs, Tinie Tempah, N Dubs, Lowkey (to name a few) featuring on my projects and eventually giving a platform on BBC Radio. I believe we did over 6 figures in CD numbers which was massive exposure for me on an underground level. This was before the full impact of online and digital music. I’ve been known to champion many UK artists early on their careers as a tastemaker of the art. I’ve been blessed to have radio shows on BBC Asian Network, BBC 1Xtra and BBC Radio with the Asian Beats show in 2017.

FP: You’ve worked hard to shed light on some incredible talent through “Hype on the Mic” and “Fresh Wave” sessions, no doubt you’ve had some rewarding moments from it. How did you get your first break working in music and radio?

DJ Limelight: Through my work in the mixtape era from 2004 to 2014 I teamed up with Ruthless Records, which was a record shop in East London. With them we managed to create a hub for many UK rappers and grime artists to sell their music in CD format which played a huge part in the foundation of UK Street music and culture.

BBC Asian Network knocked on my door and gave me a Saturday night party show, focusing on hip hop music from the UK, USA and everywhere in between. My strategy with this show was to focus on new talent which resulted in seeing artists like Jay Sean perform a session for me in 2008 which then saw him sign to Cash Money Records. These sessions and radio support for such artists opened doors but also gained me respect from the scene. One of my favourite sessions was when Giggs called me up to do a freestyle – it was 8 minutes of hard sh*t on national radio. That meant a lot. Also, I must mention Young Adz (D Block Europe) and Headie One spitting on my show with OFB.

FP: Asian music has been sampled throughout hip hop, grime and drill, which are some of your favourite tracks to do this and why do you think producers love sampling Asian vibes?

DJ Limelight: There’s been some huge records over the years which have sampled South Asian music including some very huge Bollywood anthems. To choose some of my favourites would be:

Eric Sermon – React

Missy Elliot – Get Ur Freak On

Foxy Brown – Hood Scriptures

Jay-Z – The Bounce

CJ – Whoopty (most recently)

I must mention that one of the most exciting things in the UK right now is the drill scene. For me it’s more about the production levels, quality and creativity. I hear the odd production with heavy South Asian sampling which I believe also brings the world closer through music.

FP: On your shows you play a hugely eclectic range of music. What kind of music do you listen to in your own time and what does it take to get DJ Limelight to listen to your sound?

DJ Limelight: In 2023 I would say afrobeats has taken over many spaces with the organic sounds, lingo and vibes. For me, it’s an exciting time for African music along with what’s happening out in India. Hip hop always has a special place in my heart and in my music collection. Dancehall will always have a big influence on me and is a genre you’d hear in my car daily. I listen to a lot of feel good music and one of my all-time favourite artists to date has to be the legend Vybz Kartel.

I’m also very passionate about new rap talent in the UK and abroad, so I like hearing new talent who bring something different to the table. Hearing a freestyle by Central Cee in 2020, on his Instagram was an example of new talent that has emerged through UK drill with his unique sound and style. I’d say originality, hard beats and an organic sound is essential to me.

FP: You also still enjoy DJ’ing at events such as weddings. What is it about this scene that keeps you excited enough to do them and how does your approach differ to playing for crowds in a stadium?

DJ Limelight: I’m very blessed to be able to play to such a variety of audiences through such a variety of event types. I’m one of the rare UK DJ’s who can perform at a hip hop club night, to a shisha lounge to a Desi wedding all in the same week and give the audience what they want, without losing my essence. It may sound simple and possibly cheesy, but just being able to crowd control and see people having a good time to the music and show I give – that is something that can never get boring for me. A lot of my work comes from the heart, so it always feels personal and special to me.

FP: Now your fashion sense is as big as your personality, how would you describe your styling as well as your taste in footwear? We know you love your Jordans, what is it about these shoes that made you feel to collect them?

DJ Limelight: My fashion sense is again, something very personal and special to me. I thrive off colours and unique designs. I tend to stay away from common trends as I’m a strong believer that if you make an effort with your appearance, you’ll stand out which can also create opportunities. First impressions always count.

Growing up I always had love at home, but I couldn’t afford a pair of Nikes until I was 18. And I always wanted Jordans. I grew up on hip hop and Jordans was and still is a big part of the culture. Now times are good for me, I also like collecting things, so sneakers are something I really enjoy collecting. I love the feeling of opening a shoe box for the first time and admiring the craftsmanship of a brand-new shoe.

Jordans for me have a story and is from an icon, Michael Jordan. Jordan 4’s are my all-time favourites with 3’s coming in second on my list. The retro selection is iconic and have some elite colour ways. I don’t think my collection will ever end and I can’t wait for the next release.

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Nike Vaporfly 3 | Now Available!

03.05.23 Performance



‘For the chasers, the racers and the elevated pacers’… That’s one of the many ways in which Nike are describing their latest ground breaking runner.

Over the last few years, the NEXT% family of runners has become some of the most eye-catching, advanced and controversial that the running world has seen. What was started as an effort to break the 2 hour marathon barrier, the Vaporfly 3 is a continuation of Nike to deliver a PB breaking shoe. From the elite where every second matters, to the everyday person who is looking for that extra umph, thanks to the new technology implemented within the 3, anything is possible.

Much like those before it and the even more extreme Alphafly 2, the Vaporfly continues the current trend of Carbon plated runners. Slotted half way within the ZoomX midsole, this latest runner seeks to offer the best in both comfort and propulsion.

In the thrill of the pursuit, we caught up with Footpatrol Run Club’s very own Jake Archer and London based runner Lydia Oldman to see just what this latest iteration is all about.

Make sure to check out our Nike Running offering online at Footpatrol here…

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Nike Presents ‘ISPAnigicio’

27.04.23 General



Last week, some of the team headed over to the Italian city of Milan for a special event with the Nike skunk works team, ISPA. Dubbed ‘ISPAnificio’, the exhibit was an exploration of circularity and connectivity from the Nike team who’s philosophy is to never be blocked by a problem.

IMPROVISE to see if it can be improved, SCAVENGE to find the best processes and materials by seeking innovation, the solution must PROTECT against the problem; and ADAPT all solutions to fit their broadest potential.

With a new range of ISPA products now hitting the shelves, ISPAnigicio offers an insight into these design processes and allows users to explore and experiment techniques to build ideas that will question some of our basic assumptions about the footwear we wear everyday.

Take a closer look below and make sure to check out the latest from ISPA online here and in-store.

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Mizuno Future Gardens Pack | Now Available!

26.04.23 General



Showing no signs of slowing, Mizuno are back with their latest Kizuna launch. Dubbed the ‘Future Gardens’ pack, this set features a familiar trio of silhouettes including the Wave Rider 10, Wave Mujin TL and finally, the futuristic Wave Prophecy LS. 

With its title giving the game away, this pack is a homage to human beings and nature and the peaceful connection between the two. A subtle base of warm off-white tones are met with a punchy purple accent that celebrates the Ayame Iris Flower. Blooming across rural Japan this time of the year, the flower is feature across the trio, from the toe to the top of each pairs tongue.

To celebrate this launch, we worked with Brazilian based artist Arthur Ortega, someone you may be familiar with from the launch of Hart Copy’s first book. Painting traditional Japanese scenes, we tasked Arthur with creating futuristic worlds that celebrate Mizuno’s heritage, the Ayame Iris flower and of course, the Future Gardens pack. 

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Create Your Own | Powered by Nike

24.04.23 General



Your collaborative journey with Footpatrol and Nike starts here! Putting the creativity into the hands of you – our community, this season we introduce yet another bespoke offering to our Launches App, a chance to Create-Your-Own shoe box! This all-new venture allows you to get your artistic juices flowing, with the opportunity to have your one-of-a-kind Nike custom box design come to life.

The instructions are pretty simple, to create your own box you must be entered into one of our draws in the Launches App. Once you have submitted your entry you will be given access to the Create-Your-Own platform and from here, it’s time to get creative!

Select your box style of choice (Nike or Jordan), colour, match, and contrast with your lid pattern and choose from a selection of side designs for your wooden box. Once you have perfected your design, review it and submit it to our gallery. You can vote for your favourite box designs featured in our gallery, and the custom box with the most votes will be our winner. Alongside the shoe box creation, our lucky winner will also receive bespoke shoe tags, receipt, box tissue, and a dust bag featuring Footpatrol branding. 

To take part in this exciting opportunity, head over to our Launches App

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WMNS Air Jordan 1 Low x Travis Scott ‘Olive’ | In-store Draw Now Closed!

24.04.23 General



We’re back…

Yes, you guessed it, Travis Scott and Jordan Brand are back once again. Probably one of the most sought after collaborations over recent years, the duo have teamed up once again. Taking on the simply iconic Air Jordan 1 Low silhouette for what is now the fifth time, the upper is a blend of browns, off whites and olive tones that has become a signature colour palette that has an almost military inspired approach.

With signature details throughout, the most eye-catching and prominent within the Air Jordan series is the Swoosh. Continuing the trend, the oversized Swoosh is reversed and is a standout feature in an olive green.

Make sure to get your entries in quickly for the in-store draw and good luck!

PLEASE TAKE TIME TO READ THE BELOW!

The London in-store draw is now closed!

To enter, you’re required to sign up via the above forms, these WON’T be available in-store to sign up on.

All online draws will be hosted over on the Footpatrol Launches App, click here to download! 

In-store winners will be contacted via email informing them of their win. Within this email, winners will be given a set of dates in which they must collect their win from our London store. To collect, you will need to provide the winning email and a valid photographic government ID matching the winners name. NO ONE can collect on the winners behalf. Failure to provide this, or failure to collect within the given dates will mean failure to purchase your win.

To sign up to the Online draw, you will need to download the Footpatrol Launches app and complete a pre-authorisation payment of the retail price of the product plus shipping costs. This will be held until draw completion. Those successful will have their win posted out to the address entered during sign up. Those unsuccessful will see a return of their funds, this can take up to 5 working days from when the winners have been drawn. The draw is limited to one entry per household! Multiple entries will be cancelled!

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Salomon XT-4 OG | Now Available!

17.04.23 General



A grail to the trails and a credit to the Alpine landscape. It would be an understatement to say that the XT-4 OG is somewhat iconic. Annecy Born label Salomon introduced the XT-4 to our rotations in 2012, and since then has been lauded for its technical flair. Offering a unique synergy between the lifestyle and running market.  Stepping onto our outdoor terrains in 2023, the quick-lace runner now offers yet another batch of head-turning colourways. Whether you’re warning off the elements or looking for a comfy stride, the XT-4 does both.

Engineered mesh is presented in its OG tooling, offering a lightweight feel to its synthetic overlays. Foot-hugging Ortholite sock liners back you up with some plush comfort and ACS cushioning transitions from the QuickLace system to the midsole for a bouncy stride with each step. Hardwearing lugs put in the graft underfoot, helping you tackle those tougher surfaces one step at a time.

Shop the Salomon XT-4 OG online at Footpatrol here!

Salomon XT-4 photography
Salomon XT-4 photography
Salomon XT-4 Photography
Salomon XT-4 Photography
Salomon XT-4 Photography
Salomon XT-4 Photography
Salomon XT-4 Photography
Salomon XT-4 Photography
Photography of XT-4
Photography of XT-4
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Mizuno Wave Rider Beta | Now Available!

14.04.23 General



A new year means fresh starts. So for 2023, Mizuno brings their traditional craftsmanship and technology advances to a new silhouette that still houses those distinct Mizuno touches, the Wave Rider Beta.

Looking back at the long Wave Rider Lineage, Mizuno’s newest silhouette is not only a tribute but also a futuristic take on where the Wave Rider is going. Always a lifestyle take on a running option, the Beta utilises the midsole from their best-selling running shoe to date, the Wave Rider 26. This offers a higher stack height to the silhouette bringing a chunky, more playful approach to what is a typical streamlined upper and it’s the upper there you’ll find those traditional, more craftsmanship levels of details. A mixture of suede and mesh overlays work their way across the upper that’s more reminiscent of the Wave Riders before it with elements from the eight, ninth, tenth and eleventh being a feature.

To celebrate this newest silhouette, we worked with East London-based couple Dominika and James to style the two introduction colour ways.

Take a closer look at the options below and how they were styled and make sure to check these out online at Footpatrol here!

Photography taken by Tom Silvester

Mizuno Wave Rider Beta

Photography taken by Tom Silvester

Mizuno Wave Rider beta

Mizuno Wave Rider Beta

Photography taken by Tom Silvester

Photography taken of the Mizuno Wave Rider Beta by Tom Silvester

Photography taken of the Mizuno Wave Rider Beta by Tom Silvester

Photography taken of the Mizuno Wave Rider Beta by Tom Silvester

Photography taken of the Mizuno Wave Rider Beta by Tom Silvester

Photography in courtesy of Tom Silvester

Photography taken of the Mizuno Wave Rider Beta by Tom Silvester

Photography taken of the Mizuno Wave Rider Beta by Tom Silvester

Photography taken of the Mizuno Wave Rider Beta by Tom Silvester

Photography taken of the Mizuno Wave Rider Beta by Tom Silvester

Photography taken of the Mizuno Wave Rider Beta by Tom Silvester

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Mizuno Sportstyle ‘Noh Men’ Pack | Now Available!

12.04.23 General



Often built on inspiration from their heritage and Japanese roots, at Footpatrol, we’re always intrigued by the Mizuno packs. For their latest offering, Mizuno presents a trio of silhouettes dubbed the ‘Noh Men’ which takes on the Wave Rider 10, Sky Medal, and Contender.

With intricate details placed throughout the three options, all pay tribute to Noh, a form of 14th-century classical dance/drama masks, and the Japanese Noh theatres where these would’ve been housed. These masks are a special piece of theatre history with each one being constructed from a single piece of wood before a stand-out colour is applied to represent facial expressions and it’s this treatment that finds its way onto the silhouettes.

Three shoes, three masks. The Wave Rider 10 looks towards wisdom and the Okina mask. The Sky Medal opts for the Tengu, a take on protection and prosperity whilst the Contender delves down the route of the Kitsune mask which represents both good and evil.

Take a closer look below and why not add these to your collection by shopping these styles online at Footpatrol here!

Mizuno Contender photographed by Tom Silvester

Mizuno Sky Medal photographed by Tom Silvester

Mizuno 'Noh Men' pack shot by Tom Silvester

'Noh Men' pack shot by Tom Silvester

'Noh Men' pack shot by Tom Silvester

'Noh Men' pack shot by Tom Silvester

 'Noh Men' pack shot by Tom Silvester

 'Noh Men' pack shot by Tom Silvester

Mizuno 'Noh Men' pack shot by Tom Silvester

Mizuno 'Noh Men' pack shot by Tom Silvester

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