New Balance FuelCell V4

04.10.24 GeneralPerformance



In the ever-evolving world of athletic footwear, New Balance stands out as a beacon of innovation and style. With a heritage rooted in crafting high-performance running shoes, New Balance continues to push boundaries, offering athletes and casual runners alike the perfect blend of comfort, support, and design. The Fresh Foam X 1080 v13 Utility and the FuelCell Rebel v4, both reimagined by the visionary minds at the New Balance Tokyo Design Studio.

Fresh Foam X 1080 v13 Utility: The Long-Distance Maestro

For those who thrive on long runs, the Fresh Foam X 1080 v13 Utility is a game-changer. Known for its plush cushioning and superior comfort, has become a staple in the world of endurance running. The latest iteration, courtesy of the Tokyo Design Studio, takes it up a notch in both form and function.

FuelCell Rebel v4: The Dynamic Powerhouse

The FuelCell Rebel v4 made for speed and agility, providing responsiveness and energy return with every step. The collaboration with the Tokyo Design Studio has resulted in a shoe that not only performs exceptionally but visually turns heads.

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Discover the ASICS Gel-Quantum Kinetic

26.09.24 GeneralLaunches



In the ever-evolving landscape of urban living, the need for footwear that seamlessly blends performance, comfort, and cutting-edge design has never been more essential. Enter into the chat, the ASICS Gel-Quantum Kinetic, redefining the boundaries of everyday functionality through experimental engineering and intricate detailing.

This blend of past and present not only honours tradition but also pushes the envelope of modern design. Crafted with synthetic leathers and multiple mesh panels, the upper of the Gel-Quantum Kinetic is meticulously designed to enhance comfort and breathability. These materials work in harmony to provide a snug yet adaptable fit, ensuring your feet stay comfortable throughout the day.

The midsole is a testament to the prowess of the ASICS Institute of Sport Science. Leveraging the latest in performance technology, the midsole features Scutoid GEL technology—a marvel of modern engineering. This advanced component boasts a closely packed 3D geometry and an off-axis structure, specifically designed to optimise shock absorption.

The unique arrangement of Scutoid GEL technology ensures that every step you take is cushioned and supported, reducing the impact on your feet during daily activities such as city commuting or standing for extended periods.

Available online HERE and in-store now.

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Footpatrol Run Club x Altra: When Innovation and Community meet

24.09.24 GeneralPerformance



On the 12th of September, the Footpatrol Run Club (FPRC) had the pleasure of teaming up with Altra for an exclusive wear test event, combining innovation, fitness, and community spirit.

The night kicked off with an insightful session led by the Altra team, who delved deep into the features and technology that define their various styles. From the balanced cushioning to the FootShape™ toe boxes, our runners were enlightened on how these unique aspects work harmoniously to enhance performance and comfort.

Following the informative session, it was time to put theory into practice. Our FPRC runners eagerly laced up their Altra shoes, ready to experience firsthand the difference that innovative footwear can make. With the sun setting, casting a golden hue over the city, we set off on a 6K run through some of our favourite routes.

But the evening wasn’t just about running; it was also about community. After the run, we gathered at the Footpatrol Store for refreshments provided by House of Cans.

For those who missed out on the event, don’t worry! You can still experience the innovation and comfort of Altra’s footwear with styles are available online at Footpatrol HERE.

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Footpatrol Run Club October Transmissions

24.09.24 GeneralPerformance



October is here, and at Footpatrol Run Club (FPRC), we are showing no signs of slowing down! We have got another month packed with fun activities and events to keep you moving and motivated.

Looking back on September we had FPRC Ambassador-Led Sessions from Hannah Dearden (@mathanfit), Gabriel Smith (@gibstarun), and Freddi George (@shredathletics_) all of which led inspiring sessions.

We hosted in collaboration with HOKA a Wellness Walk, we took a relaxing stroll with HOKA, focusing on wellness, mindfulness and had some great conversations along the way. Had Altra visit us at the Soho store for a Wear Test, where FPRC runners had the chance to try out the latest Altra running shoes, experiencing their unique design and comfort firsthand.

Now as we look ahead to October we have got our 6km Monday sessions, a collaboration run with Peckham Pacers and adidas Pro Evo SL Wear Test.

Everyone is welcome, no sign up required. Bag drop available at the store.

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Step into Style: The New Balance 1906 Loafer

19.09.24 GeneralLaunches



New Balance have been teasing the 1906 loafer for some time and we are here to say it’s coming. When first teased it came with divided opinions but this 1906 loafer provides a unique blend of comfort, style, and innovation. Set to redefine your everyday style, offering a seamless fusion of the classic loafer silhouette with the cutting-edge technology New Balance is renowned for.

A Nod to the Past, a Step into the Future

The New Balance 1906 Loafer is a masterpiece that pays homage to the brand’s rich heritage while incorporating modern-day advancements. Named after the year the company was founded, this loafer is a tribute to over a century of craftsmanship and innovation. But don’t let the vintage name fool you; this shoe is packed with contemporary features designed to provide unparalleled comfort and style.

First impressions matter, and the New Balance 1906 Loafer does not disappoint. The loafer boasts a sleek, sophisticated design that effortlessly transitions from a workday staple to a weekend essential. The upper is crafted from premium leather, offering a luxurious feel and a polished look, one for both day and night. Featuring an Ortholite® insole that provides exceptional cushioning and moisture-wicking properties, ensuring your feet stay dry and comfortable all day long. The lightweight EVA foam midsole offers additional support and shock absorption. The rubber outsole is designed for durability and traction, providing a dependable grip on various surfaces. Whether you’re navigating city streets or strolling through the park, the New Balance 1906 Loafer ensures a confident stride.

One of the standout features of the New Balance 1906 Loafer is its versatility. Pair them with tailored trousers for a smart, office-ready look, or with jeans and a casual shirt for a laid-back yet polished ensemble.

Coming soon to Footpatrol.

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Discover the Ultimate in Comfort: The On Running Cloudeclipse

19.09.24 GeneralPerformance



On Running Cloudeclipse, a shoe designed to make your long runs feel like a breeze. Engineered with meticulous attention to detail and packed with innovative features, the Cloudeclipse is the perfect companion for road runners seeking maximum cushioning and unparalleled support.

The Cloudeclipse is a soft, maximally cushioned road shoe specifically designed for long runs. What sets this shoe apart is its double layer of CloudTec Phase, ensuring a soft and smooth ride with every step. Whether you’re training for a marathon or simply enjoying a leisurely jog, the Cloudeclipse provides the comfort and support you need to go the distance.

Every aspect of the Cloudeclipse has been thoughtfully designed to enhance your running experience. Here are some of the standout features:

Choosing the right running shoe can make a world of difference in your performance and overall running experience. The Cloudeclipse is designed with the runner in mind, offering a perfect balance of cushioning, support, and stability. Its neutral road running style, combined with standard lacing and a 6mm heel-to-toe drop, makes it suitable for a wide range of runners.

Available online HERE

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Discover District Vision at Footpatrol: Where Performance Meets Style

05.09.24 GeneralPerformance



Introducing District Vision known for their innovative blend of high-performance sportswear and contemporary street style, has now landed at Footpatrol!

District Vision’s collection is now available both online and in-store.

District Vision was born out of a passion for running and a commitment to mindfulness. Founded by Max Vallot and Tom Daly, dedicated to creating technical gear that not only enhances performance but also promotes mental well-being. Their designs are meticulously crafted, combining cutting-edge technology with minimalist aesthetics to ensure you look as good as you feel.

District Vision is more than just a brand; it’s a lifestyle choice. By integrating high-performance materials with mindful practices, they offer products that not only enhance physical performance but also support mental well-being. Here are a few reasons why you should consider adding District Vision to your wardrobe:

Technical Apparel

From moisture-wicking tops to lightweight, breathable bottoms, District Vision’s apparel is engineered for optimal performance. The use of innovative fabrics ensures durability and comfort, making these pieces perfect for intense workouts and casual wear alike.

We invite you to explore the world of District Vision at Footpatrol. Whether you visit us in-store or online, we’re excited to help you discover the perfect blend of performance and style. Stay ahead of the curve and elevate your athletic and lifestyle wardrobe with District Vision – now available at Footpatrol.

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Meet the Ambassadors – Footpatrol Run Club: The Future of Running Culture

05.09.24 GeneralPerformance



For the past 22 years, Footpatrol has been a beacon for footwear enthusiasts, consistently delivering the latest and greatest in sneaker culture. Now, as we enter a new chapter, we’re excited to introduce FPRC—our dedicated venture into the running-centric, performance-focused world of footwear. FPRC is not just a brand; it’s a movement—a representation of runners who often feel overlooked and unchampioned.

Our goal with FPRC is to bring our community the most innovative running products, while also offering deep insights and understanding into this specialised branch of footwear development. Whether it’s through our carefully curated product selection, our engaging run club, or our inviting store atmosphere, FPRC is here to support and inspire every runner on their journey.

Stay tuned as we grow together in this exciting chapter of our ever-evolving adventure. Let’s meet the passionate ambassadors who embody the spirit of FPRC and are here to guide and inspire you.

Meet the Ambassadors

Bradley Martinez | @bradleymartinez_

As Footpatrol’s Marketing Manager and the lead for FPRC, Bradley Martinez is our enthusiastic in-house runner. A huge fan of ultra-distance races, Bradley thrives on solo adventures and takes great joy in helping new runners find their stride. His deep passion for running products ensures that our community receives expert guidance when it comes to choosing the right footwear.

Freddie George | @shredathletics_

Freddie George, known online as @shredathletics_, transformed from a novice runner to achieving a sub-3-hour marathon in just one year. Documenting his journey through engaging content, Freddie provides valuable education on running shoes, workouts, and tips he has learned along the way. His next goal? Aiming to complete a marathon in under 2 hours and 50 minutes.

Hannah Dearden | @mathanfit

Hannah Dearden balances a demanding career in corporate finance with her passion for running and training. For Hannah, running is more than just a sport—it’s a way of life. Being an FPRC ambassador aligns perfectly with her mission to empower more people to get involved in sports, emphasizing the personal journey, community, and the sense of empowerment it brings. From run clubs to running the Paris marathon, Hannah is here for a good time with good people, no matter the pace or distance.

Gabriel Smith | @gibstarun

Gabriel Smith began his running journey during lockdown and has since completed four marathons, including the latest London Marathon with an impressive time of 2:29:46. By day, Gabriel works as an auditor, but you’ll often find him lapping Battersea Park in the early mornings. Recently joining the FPRC team, Gabriel is passionate about helping others with their running journeys and is excited to contribute to the FPRC community.

Join the Movement

At FPRC, we believe in celebrating every runner’s journey, no matter their level or experience. Our ambassadors are here to inspire and guide you, offering their expertise and passion for running. We’re more than a brand; we’re a community—a movement dedicated to championing those who run.

Stay tuned as we continue to grow and evolve. Together, we’ll push the boundaries of what’s possible in the world of running. Join us, be part of the FPRC movement, and let’s run this journey together.

For more updates, follow us on @footpatrolrunclub and our ambassadors on social media.


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Footpatrol Run Club x Hoka Wellness Walk – 7th September 2024

05.09.24 GeneralPerformance



Join Us for the 7K Hoka Wellness Walk with Footpatrol Run Club!

We are beyond excited to announce a special event that promises to be a highlight of your weekend – the Hoka Wellness Walk hosted by Footpatrol Run Club!

Mark your calendars for this Saturday, 7th September at 9am, and get ready for a morning filled with wellness, community, and a touch of great chat. There’s no better way to start your weekend than with a refreshing walk through one of London’s most iconic parks. Whether you’re a seasoned walker or just looking for a leisurely stroll, this event is perfect for everyone.

Here’s what you can look forward to:

We know how important that morning coffee can be, so we’ve partnered with Sanctuary Coffee to bring you a delightful pop-up coffee shop at our store. Arrive a bit early, grab a cup of your favourite brew, and mingle with fellow walkers. It’s the perfect way to fuel up and get ready for the walk ahead.

Our walk will take us through the stunning Hyde Park, one of London’s most beautiful green spaces. Enjoy the fresh air, picturesque views, and perhaps even spot some local wildlife as we make our way through the park. It’s a wonderful opportunity to disconnect from the hustle and bustle of city life and reconnect with nature.

At Footpatrol Run Club, we believe in the power of community. This walk is more than just a fitness activity; it’s a chance to meet new friends, catch up with old ones, and share in the joy of movement. Walking together is a fantastic way to bond and support one another, making wellness a collective experience.

Event Details

We’ll meet at the Footpatrol store, enjoy some coffee, and then head out for our walk through Hyde Park. The route will bring us back to the store, where we can wrap up the morning and connect.

How to Join

Simply show up at the Footpatrol store on the morning of the event. No prior registration is required.

Spread the Word

Feel free to bring along friends and family – the more, the merrier! Let’s spread the word and make this an unforgettable community event.

We can’t wait to walk with you and share in a morning of wellness and connection.

See you there!

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Footpatrol Run Club x Mizuno Neo Vista Launch

30.08.24 GeneralPerformance



On 29th August we hosted a Mizuno Neo Vista launch run which included the Mizuno fam bringing down some try-on pairs for the Footpatrol Run Club to take them for a spin on our 6K run.

We had the Mizuno team talk us through the technology and use cases. Mizuno Wave midsole technology provides expert cushioning and stability with a X10, durable carbon rubber, allowing for longer wear and lower impact in pressure areas.

We had post-run refreshments provided by Liquid Death and Jubel.

Shop our performance range HERE.

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