When you think of the Air Max 95 you often think of it’s profound, unmistakable layered panel detailing, unorthodox colourways or perhaps it’s spanning host of hip-hop accolades. Whatever it may be, it is certainly a deeply ingrained youth culture icon. Sergio Lozano 1995 coveted masterpiece re- envisioned a silhouette that demanded athletic ability, performance and high energy veering aways from the basketball dominated sneaker market at the time. Making the dubbed silhouette a far cry from it’s early Nike procedessors. Arriving in a range of multi-toned layers ,inaugural swoosh placement and ostentatious designs, it has attained cult-like status all across the world, becoming a silhouette of choice on and off the track.
Over the years, the Air Max 95 has boasted a catalogue of collaborations enlisting the creative fruition of Fendi’s own Kim Jones, the sought-after atmos x Supreme ‘Animal’ iteration, Carhartt WIP ‘Camo’ and the simplistic Comme de Garçons rendition – just to name a few. Not to mention it’s burgeoning influences on the hip hop scene such as being the sneaker of choice of 2 Chainz, Busta Rhymes and The Game being official kingpins of the brand.
Returning this year and sharing it’s advocate for equality is the Air Max 95 ‘Rise Unity’ rendition, reimagined in a playful colour up. The pasteled iteration represents inclusivity and coming together as one. A multi toned leather base constructs the upper, while mesh underlays keeps things breathable. Rough suede indulges the toe cap with yellow, pink, blue and green panelling paints the side foot in authentic 95 fashion. A bungee lace locks you in for a snug fit with signature Swoosh branding on the medial upper. What’s more, a plush insole with ‘Rise’ lettering unit provides comfort that is unparalleled, finalised with a grippy tread rubber underfoot, with ‘Unity’ lettering adorned to the outsole. A cordial fit you’ll love this season.
The Nike WMNS Air Max 95 ‘Rise & Unity’ is now available in-store and online. Sizes range from UK3 – UK8 (including half sizes). Priced at £170.