After Nikes revival of the Nike Viotech late 2019, they’ve now delved back into the Dunk archive and pulled out the rare and elusive Dunk Low ‘Plum’.

Back in 2001, Nike had a co.jp initiative in Japan which allowed for consumers to access colourways that were exclusive to that specific region. During this time a pack known as the ‘Ugly Ducking’ pack was launched and it is here where we find the OG ‘Plum’ Dunk.

Since then, the Dunk Low ‘Plum’ has been kept as part of Nikes archives and has since become one of the most celebrated of the Dunks colour ways. Although a High-top SB iteration was created back in 2011, this is the first time the low has come back to life since its ’01 debut.

Sticking to the OG, this latest iteration has been constructed in a rich premium suede with the distinct mixture of plum purples and Barn Red dressed across it’s upper.

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