Author: Bradley Martinez
Earlier in the week the FPRC crew embarked on a cold, wet and dark run around central London. It wasn’t all doom and gloom though, as our friends over at Nnormal joined us in hosting a wear test event for their much loved trail shoe the Tomir 2.0.
We gave our runners a chance to take these consciously made trail shoes out for a test drive and a friendly natter on the streets. Rain or shine the FPRC team got the job done and the miles in to get their week set off right.
Huge thank you to the Nnormal team for teaching us a bit more about the brand and letting us share your message to our community.
Click HERE to shop our latest Nnormal range online and in-store.
To launch our latest project with adidas, we hosted an in-store launch event that gave some of the Footpatrol community a chance to get a free pair of our exclusive Adizero Aruku, whilst enjoying some drinks and music from Trezzor.
Heres a run down of what went down on the night.
The Footpatrol Adizero Aruku is OUT NOW in both MENS & WOMENS sizes.
The modern marathon is rich in history across the globe. Before we delve deeper into its roots, there are few key points to highlight for those who aren’t quite sure what a marathon is:
- The total distance of a marathon is 42.2km (26.2miles).
- Predominately a road race, although you are able to find marathon races that are trail based.
- Most cities host their own marathon.
- There are only 6 races (now 7) considered to be world majors – New York, Chicago, Berlin, Tokyo, Boston & London (Sydney has now been added to the list for 2025).
Some of these races have been taking place for 50+ years but the origins of this historic distance dates back to a greek legend from 460BC. Where an Athenian messenger by the name of Pheidippides ran from the battle grounds of Marathon to Athens to pass on a message of victory. Pheidippides soon died after arrival to Athens.
It wasn’t until the founding of the Modern Olympics in 1896, where the story of Pheidippides was later used as catalyst to create what we now know as the Marathon during the first games hosted in Athens. A true endurance test to push athletes above and beyond.
Fun Fact for our sneaker enthusiasts! The first gold medal was given to a greek competitor by the name of Spyridon Louis. His name was later used as the inspiration and title of the famed Nike Air Spiridon.
The Aruku is an experimental edition to adidas’ futuristic Adizero line. At Footpatrol we have added our touch to the model, opting for a clean neutral colour palette for Autumn-Winter. Partnering with mellow grime producer KwolleM for our campaign shot in London, our version of the Aruku blends into contemporary lifestyle with its array of features for advanced comfort.
The model launches online on 08.11.24 at 8am and in store from 10am.
As we edge closer towards 2025, we will be hosting our last few runs of the year ahead of the festive season.
Join us on our ambassador lead runs and also our End of Year party!
Rest assured we will be back February 2025 with more activations and partnerships.
On Wednesday evening, Footpatrol joined Puma and creative powerhouse Skepta to celebrate the launch of their latest capsule, the Skope Forever collection. This new line is a stylish fusion of outdoor functionality and urban aesthetics, capturing both ruggedness and sleek style. Designed with a modern take on outdoor apparel, the collection draws inspiration from nature while retaining an urban edge, making it ideal for city life and adventures beyond.
The spotlight of the night was on the Skope Forever Mid, a statement piece with a rugged midsole designed for durability and a carefully crafted upper that seamlessly integrates Puma’s iconic form stripe design. The boot’s collar and unique silhouette stand out as it perfectly combines fashion and functionality, creating a distinctive look that appeals to both outdoor enthusiasts and streetwear fans.
Adding to the electrifying atmosphere, Big Smoke took to the stage alongside a lineup of grime legends including JME, D Double E, and Ghetts. Their performances energised the crowd, creating an unforgettable night where fashion met music in a vibrant celebration. The launch event was a memorable intersection of style, culture, and music, underscoring the dynamic collaboration between Puma and Skepta.
This week, FPRC had the pleasure in hosting adidas for an adizero wear test session celebrating some of the best innovation to grace the running market.
Our community had the chance to try out a great mix of runners from Takumi Sen, Adios Pro 3 and adistar BYD. The adidas team were also on hand to give everyone a little more insight and understanding into what each pair caters for.
If you’re in the market for a new pair of running shoes head over to the Footpatrol site HERE and check out our latest adidas running range.
Stay tuned to the @footpatrolrunclub channel for more activation and releases.
In the ever-evolving world of athletic footwear, New Balance stands out as a beacon of innovation and style. With a heritage rooted in crafting high-performance running shoes, New Balance continues to push boundaries, offering athletes and casual runners alike the perfect blend of comfort, support, and design. The Fresh Foam X 1080 v13 Utility and the FuelCell Rebel v4, both reimagined by the visionary minds at the New Balance Tokyo Design Studio.
Fresh Foam X 1080 v13 Utility: The Long-Distance Maestro
For those who thrive on long runs, the Fresh Foam X 1080 v13 Utility is a game-changer. Known for its plush cushioning and superior comfort, has become a staple in the world of endurance running. The latest iteration, courtesy of the Tokyo Design Studio, takes it up a notch in both form and function.
- Enhanced Fresh Foam Cushioning: The Fresh Foam X midsole delivers an ultra-cushioned ride, providing unparalleled comfort and support throughout your run. It’s designed to absorb impact, reducing strain on your joints over long distances.
- Sleek Aesthetic: The Tokyo Design Studio has infused the v13 Utility with a minimalist, yet striking design. With its clean lines and subtle color palette, this shoe seamlessly transitions from the track to the streets.
- Durability Meets Flexibility: Engineered with a durable rubber outsole, the shoe offers excellent traction and flexibility, ensuring you maintain a smooth stride on any surface.
FuelCell Rebel v4: The Dynamic Powerhouse
The FuelCell Rebel v4 made for speed and agility, providing responsiveness and energy return with every step. The collaboration with the Tokyo Design Studio has resulted in a shoe that not only performs exceptionally but visually turns heads.
- FuelCell Technology: At the heart of the Rebel v4 is the responsive FuelCell midsole, designed to propel you forward with explosive energy. It’s perfect for runners who want to push their limits and achieve their personal best.
- Lightweight and Breathable: The engineered mesh upper is both lightweight and breathable, offering a snug fit that keeps your feet cool and comfortable during intense workouts.
- Stylish Design: With its bold color accents and sleek silhouette, the Rebel v4 embodies the essence of speed and style. The Tokyo Design Studio’s influence is evident in every detail, from the unique patterns to the eye-catching logo placements.
Shop here!
As race day approaches, the excitement and anticipation build up. Whether you’re a seasoned marathoner or a casual 5K enthusiast, having the right gear can make all the difference. At Footpatrol, we believe that race day is not just about performance—it is about embracing your style and feeling confident as you cross that finish line. That is why we have curated a collection that combines the best of both worlds: functionality and flair. Dive into our top picks from Mizuno, Nike, Adidas, and Altra, and get ready to put your best foot forward.
Shop here!
In the ever-evolving landscape of urban living, the need for footwear that seamlessly blends performance, comfort, and cutting-edge design has never been more essential. Enter into the chat, the ASICS Gel-Quantum Kinetic, redefining the boundaries of everyday functionality through experimental engineering and intricate detailing.
This blend of past and present not only honours tradition but also pushes the envelope of modern design. Crafted with synthetic leathers and multiple mesh panels, the upper of the Gel-Quantum Kinetic is meticulously designed to enhance comfort and breathability. These materials work in harmony to provide a snug yet adaptable fit, ensuring your feet stay comfortable throughout the day.
The midsole is a testament to the prowess of the ASICS Institute of Sport Science. Leveraging the latest in performance technology, the midsole features Scutoid GEL technology—a marvel of modern engineering. This advanced component boasts a closely packed 3D geometry and an off-axis structure, specifically designed to optimise shock absorption.
The unique arrangement of Scutoid GEL technology ensures that every step you take is cushioned and supported, reducing the impact on your feet during daily activities such as city commuting or standing for extended periods.
Available online HERE and in-store now.
