Author: praveen.pendurthi

ALIFE release this new batch of graphic tees, sweats and hoody, as classic branding is mixed with hand drawn illustrations.

The selection of; 3 graphic tee shirts, sweatshirt and hoody, showcase a varied artistic direction as heavy lined illustrations are coupled with bold ALIFE type focused graphics. The black ‘Cope’ tee refers back to ALIFE’s roots in New York street culture, featuring graffiti art and tags across the brand’s staple logo. Death is a theme across the majority of the drop with both the ‘Kills’ and ‘Devil Head’ tees and sweats featuring satanic imagery and throughout. 

The ALIFE Early ’14 drop is available in store and online now (Cope Tee images 1-3 is available IN-STORE ONLY). Sizes range from S – XL with prices starting from £36.

Click here to shop the ALIFE collection!

Following the Nike Tiempo and Air Max 1, the Lunar Force 1 is the latest Nike style to get hit with the liquid metal treatment. 

The highly sought after Nike Air Max 1 ‘Liquid Metal’ Pack that hit shelves late last year has seemingly opened the flood gates as Nike look to adapt the popular style, across many recognisable silhouettes. The metallic gold upper of this Lunar Force 1 is the focal point as tonal lacing also features, as well as Nike Air and ‘Au’ branding throughout. The shoe’s Lunar Force outsole features gold speckless which break up the outsole’s bold white colour blocking.

The Nike Lunar Force 1 “Liquid Metal” Silver is available IN STORE NOW. Limited sizes are available, priced at £170.

Reebok introduce premium grade leather onto their CL LTHR LUX  as they raise the bar in terms of fabric usage across these three LUX colour ways.

The pack features the aforementioned leather across the upper (available in three colourways) as an antique wear is added. Brogue details add to the dress shoe like aesthetic, helping the drop step away from Reebok’s traditional sportswear look.

The Reebok CL LTHR LUX  “Brogue Pack” is available now both in-store and online. Sizes range from UK6 – UK11 (not including half sizes) online sizes may vary priced at £115.

Click here to shop the Reebok Classic Leather ‘Brogue’ pack.

Nike release this Hawaiin inspired Air Trainer 1 paying homage to the annual NFL Pro Bowl held in the Aloha state. This training silhouette features a predominantly White leather upper, with black accents featuring on the lateral Nike Swoosh and heel collar panel. The stand out detail is the Hawaiian inspired flower print embellished on the mid-foot strap, tongue and inner lining. Nike have also included a set of flower print shoelaces to go along side the stock black lace. The model is finished off on a white midsole complete with any icy translucent blue outsole with perfect Pink Nike branding.

The Nike Air Trainer 1 ‘Pro Bowl’ is now available both in-store and online. In-store sizes range from UK7 – UK11 (not including half sizes), online sizes may vary priced at £105.

Click here to purchase!

adidas continue the Equipment Support rollout with the release of the Consortium EQT Running Support OG.

This cult classic is back after a lengthy hiatus. Originally released in ’93 the EQT played an iconic part of the Equipment series. The shoe featured the latest technologies into its’ design producing a versatile running shoe. For 2014 adidas Consortium have re-issued the original grey-red colourway. Premium materials such as nubuck and suede have been used on the 2014 make-up. The traditional EQT colour palette accents the shoes’ features.

The adidas Consortium EQT Running Support OG Grey/Red is available now in-store (SOLD OUT online). In-store sizes range from UK6 – UK11 (not including half sizes) online sizes may vary, priced at £125. 

Le Coq Sportif’s popular Eclat gets hit with a premium twist as the French runner introduces the Eclat ‘Premium Pack’.

Three colourways of Alloy, Tan and Dark blue feature suede overlays that wrap on top of mainly full grain leather uppers. Tonal lacing features, as an embossed Le Coq Sportif emblem is pressed into the medial side panel. A white midsole features across all three colours, as does a tan leather liner.

The Le Coq Sportif Eclat ‘Premium Pack’ is available in-store and online now. Sizes range from UK7 – UK11 (not including half sizes), priced at £100.

Click here to shop!

Jordan Brand’s releases continue with this White/Powder Blue colourway of the Jordan 10 Retro.

The white leather upper is the shoe’s predominant feature, as black leather paneling polarise the medial panels well. An equally as black outsole sits beneath, featuring strips of Powder Blue wrapping around onto the midsole. The same Powder Blue tones appear throughout the silhouettes collar and inner liner. Jordan branding and tonal lacing appear throughout.

The Jordan 10 Retro White/Powder Blue is now available in-store and online. Sizes range from UK7 – UK11 (not including half sizes), priced at £135.

The Reebok Pump Fury ‘Cordura’ Pack is available now both in-store and through mail order. Sizes range from UK7 – UK11 (not. inc half sizes), priced at £120.

Click here to shop the Reebok Pump Fury.

adidas continue to release variations of a classic as the EQT Running Support gets a splash of white.

If the original EQT colourways aren’t to your pleasing, adidas have combated the model’s busy technical appearance with this entirely bright white upper. The shoe’s dominant white is one that wraps the shoe entirely, with hits of popping colours – Black, Green & Blue – completing the look.

The adidas EQT Running Support ‘White Pack’ is now available IN STORE ONLY. Sizes range from UK6 – UK12 (not including half sizes), priced at £120. Available through mail order from Monday 24th February (size permitting).

Following last year’s “Bringback Packs”, UNDFTD join arms with Nike once again, releasing this Lunar Force 1 SP.

Part one of this eagerly anticipated drop , this Lunar Force 1 Hi SP features the same spin-off-houndstooth pattern as implemented throughout an earlier [2006] collaboration. The fully Red suede upper features a tonal swoosh aside lacing of the same colour. An UNDFTD orange liner contrasts the upper well, as well a speckled outsole continuing the ever-military inspired design. The same slightly askew houndstooth pattern features across the ankle strap, as Undefeated and Nike branding appear throughout.

The UNDFTD x Nike Lunar Force 1 Hi SP is due to release in-store and online on Friday 28th February. Size UK12 ONLY priced at £150.

Click here to shop!